Search Engine Optimization

Potential customers are searching the web for the products and services you offer.  They’re finding your competitors.  Are they finding you?

Search Engine OptimizationWhat is search engine optimization (SEO)? 

SEO is the process of positioning your website to rank highly on search results pages for keywords that are the most relevant to your business.  This process involves consistent updates to your website and increasing the authority of your website.

For example, if you own a kids’ clothing store, you’ll want your website to show up on the first page of search results for keywords like “kids clothing store”, because that’s most likely what your potential customers are typing in to find what you offer.  Don’t let competitors steal your business because you lack a robust SEO campaign.  SEO can be confusing and time-consuming for a business owner. Take the weight off your shoulders and leave it to the professionals.

While SEO is not free (regular maintenance is required to keep your website ranking high), it offers the best long-term return on investment because once your site ranks for important keywords, your cost per visitor becomes extremely low.

 Features and benefits of SEO:

  • Become visible in the search engines to qualified people who are looking for businesses just like yours.
  • Generate new leads from the increased web traffic.
  • Convert new leads into buyers. It’s easy when your lead is already interested.
  • SEO is a long-term investment with a high ROI.  Claiming and maintaining your space on the first page of search results for relevant keywords is a process that works.  

Why our SEO program works:

  • We work with you to select the most relevant and profitable keywords for your business.
  • We audit your website from a SEO perspective and make sure that it’s optimized for search engines.
  • We build links to your site.  Each link acts as a “vote” that increases the authority (and eventually ranking) of your website.
  • We help maximize your social reach by converting visitors into your Facebook fans, Twitter followers, etc.
  • We write articles that contain your targeted keywords and submit them to authority sites across the web, positioning you as an expert in your industry.
  • We offer on-site content development and press release services.

Track your success

The entire process is tracked in our proprietary SEO reporting tool and reports can be automatically sent to you. You’ll have full access to the content we write, links that we build as well as detailed tracking of SEO rankings from start to finish.

Ready to get started? Click here to sign up as a client.