Video Marketing 101: On-Camera Tips

by admin on December 1, 2012

Speaking on camera can be uncomfortable the first few times, but it is by far the most effective type of video marketing, especially for offline businesses. Very few people do it, so if you are willing to step out of your comfort zone, you can really set yourself apart from your competitors. You don’t need expensive equipment to produce effective videos for your business! A webcam or low-end digital camera will do perfectly fine. Watch the 4-part video series below to learn how.

Part 1: This video covers the nuts and bolts of on-camera video marketing. Some topics covered include setting the stage (background) for your video shoots, lighting, and audio.

Part 2: This video talks about the best way to deliver your spoken message naturally and fluidly.

Part 3: This video covers some advanced strategies to grab and hold your prospects’ attention.

Part 4: This video offers some ideas on how you can conduct interviews on video to position yourself as an expert in your industry.

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